Product photography directly impacts sales. Better product images mean higher click-through rates, lower return rates, and increased customer confidence. You don't need an expensive studio or professional retoucher - these seven editing tips can transform ordinary product shots into conversion-driving images.
Tip 1: Remove or Clean the Background
Cluttered backgrounds distract from the product. The Remove Background tool creates a clean, transparent cutout in seconds. Place it on a white background for marketplace compliance, or a subtle gradient for visual interest.
Tip 2: Correct White Balance
Products should look accurate - a white shirt should look white, not yellowish from indoor lighting. Use the Adjust tool to correct color temperature. Compare the edited photo to the actual product to verify color accuracy.
Tip 3: Boost Contrast Slightly
Product photos often look flat, especially with soft lighting. A subtle contrast increase (+10 to +20 in the Adjust tool) adds definition and makes textures visible without looking over-processed.
Tip 4: Sharpen for Detail
Buyers want to see texture, stitching, grain, and material quality. The Sharpen tool with Amount 80-120% and Radius 0.5-1.0px enhances detail without creating artifacts. This is especially important after resizing.
Tip 5: Resize for Your Platform
Each marketplace has requirements. Amazon wants 2000x2000 minimum. Etsy recommends 2000px on the longest edge. The Resize tool has presets for major platforms, ensuring your images meet requirements.
Tip 6: Compress Without Quality Loss
Large image files slow page loads, and slow pages lose sales. The Compress tool at JPEG quality 85 or WebP quality 80 typically reduces file sizes by 50-70% with no visible quality difference. Your listing loads faster, and buyers see your product sooner.
Tip 7: Add a Watermark for Previews
If you share product photos with potential retailers or on social media before the listing goes live, protect them with a subtle watermark. This prevents competitors from using your photos.
Recommended Workflow Order
- Remove background
- Adjust white balance and contrast
- Sharpen
- Resize to platform requirements
- Compress for web
- Add watermark (for previews only)
Conclusion
These seven edits take about 3-5 minutes per image and can meaningfully improve how your products present online. All tools run in your browser, which is particularly important if you're editing unreleased product photos or proprietary designs.
Try it yourself
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